Nova Scotia... advertising for tourists
A few days ago I received a copy of a letter to the editor of the Halifax Chronicle Herald from an Oyster Ponder, Ron Smith. Ron was lamenting the fact that in his winter digs around Ontario he sees advertising for New Brunswick and PEI, but none for Nova Scotia. He also says that he sees ads for Nova Scotia when he is in Nova Scotia... but not elsewhere.
I wrote the foregoing in a draft, and never launched it... I have been away from the blog as we have been dealing with Mother's illness... so I want to reflect a little with what I was saying...
Well, here we are going into August... we did get the $4.00 US Gallon this summer... and here in Nova Scotia we have been as high as $1.42 per liter... for the folks in the USA, that is $5.24 per US Gallon. I heard from my friend Bart Segers in Antwerp, Belgium that he is paying over $12.00 per US Gallon. So where will this take us...
The tourism business, real tourists, is in big trouble here in the east, and if business travel wasn't holding things in shape here in Halifax... I have to wonder. The Cabot Trail is empty of cars!
I understand that the Canadian Federal Government is publishing a finding on tourism in Canada. Of course it will be positive... the west is hot, and the far north is growing. Ontario and Quebec are holding their own... but the east... we are toast. Even Air Canada is holding it's nose as it cuts the flight attendant base from Halifax. Our Minister of Tourism is Bill Dooks... an Eastern Shore home builder who knows nothing about tourism and his boss used to be the Minister of Tourism... Rodney McDonald still doesn't get it either... we need to be able to give the touring public something exciting to do here... or they will not come... certainly not with the costs of getting and touring here.
Just a thought.